Published on Iranian.com (http://www.iranian.com/main)

Advertising on Iranian.com is an excellent solution for many businesses and organizations owing to:

  • significant traffic
  • attractive demographics of our audience
  • geo-targeting for your ad
  • support for different filetypes, formats and page-placements
  • excellent accountability and reporting


Traffic:

  • We are the largest Iranian community site online.
  • As verified by Google analytics, we are consistently over 2.4m pageviews and 300k uniques per month.
  • Our Alexa ranking: 17,353.


Demographics:

  • Geography. Our traffic comes from all parts of the world [1] outside of Iran (where it is blocked by most ISPs).   You can target your ads to a particular region; premium ads can be target down to the city level.  
  • Gender and Age: MSN's tracker puts our demographics only slighly male and solidly young adults. See chart [2].
  • Education and Affluence: The audience for Iranian.com skews better educated and more affluent than internet averages. Approximately 120% of internet audience averages when last measured.


Geo-Targeting:

  • Geo-Targeting. If you want your ad shown only in Europe, or only in the Western US, you can specify the areas where the ad is shown. (This feature is provided by MaxMind, [3] software that analyzes the IP address of the ISP used by the reader.)


Ad Filetypes and Formats:

We accept a variety of graphical (jpg, gif, bmp, png) and flash ads, in the following sizes:

  • 728 x 90 "leaderboard"  ad in the masthead (near the logo)
  • 300 x 250 "rectangle" ad at top of right column,  and three other places lower in the right column
  • 160 x 600 "skyscraper" ad at top and bottom of left column
  • 160 x 80, 120, 160 or 320 "box" ads  in the left column
  • 300 x 250 at bottom of right column 

These ads run in predetermined zones. [4]

Accountability And Reporting:

When you advertise on Iranian.com, you will get access to a sophisticated reporting package that will show you how many times your ad was shown and how many click-throughs you get.  

 


Links:
[1] http://www.iranian.com/main/main/blog/business-editor/geographical-distribution-our-readers
[2] http://www.iranian.com/main/main/demographics-iranian-users
[3] http://www.maxmind.com/
[4] http://ads.iranian.com/screens


Source URL (retrieved on 07/20/2008 - 01:55): http://www.iranian.com/main/advertising/why_advertise

About Us | Contact Us | Advertise With Us | Contributors | RSS Feeds | Log In | Register | E-mail Newsletter | FAQ
© Copyright 1995-2008, Iranian LLC.   |    User Agreement and Privacy Policy   |    Rights and Permissions