Iran Consumer Electronics Report Q2 2010
Reportlinker / Reportlinker
28-Mar-2010

Iran’s consumer electronics devices market, defined as the addressable
market for computing devices, mobile handsets and video, audio and
gaming products, is forecast to be worth around US$8.0bn in 2010. This
is expected to increase to US$10.7bn by 2014, driven by the growing
popularity of flat-screen TV sets and notebook computers and ongoing
expansion of the retail sector.

BMI expects growth to remain
below its previous double-digit trend level in 2010. However, real
credit growth could well have moved into positive territory in H209 for
the first time since July 2008, which should support a recovery in the
overall economy. Iran’s steadily increasing population will sustain
private consumption growth, while consumer electronics spending will
also be driven by new technologies and expanding internet and mobile
telecoms penetration.

Computers Computer hardware accounted for
around 46% of Iranian consumer electronics spending in 2009. BMI
projects Iranian domestic market computer sales (including notebooks and
accessories) of US$3.7bn in 2010, up from US$3.5bn in 2009. Computer
hardware compound annual growth rate (CAGR) for the 2010-2014 period is
forecast at about 7%, with notebooks and netbooks accounting for about
50% of sales.

AV Devices AV devices accounted for around 28% of
Iranian consumer electronics spending in 2009. Iran’s ... >>>

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